index.html
id="x1-2r1">
E-mail: http://mohsen.banan.1.byname.net
http://www.neda.com/Records/201105012 April 29, 2011
Varbatim Copying Permitted
Part IV
The
Concept
of
An
Open
Business
Plan
Example:
Neda’s
By*
Libre
Services
Mohsen
BANANE-mail: http://mohsen.banan.1.byname.net
http://www.neda.com/Records/201105012 April 29, 2011
Varbatim Copying Permitted
About
This
Document
- This document is web published as Records-201105012 at: http://www.neda.com/Records/201105012.
Disclaimer
- The material presented on this page does not constitute an offer to sell, or a solicitation of an offer to purchase.
Part
1:
Concept
Of
An
Open
Business
Plan
Idea,
Money,
People
Good Things Can Happen When
- Idea (Innovation)
- Money (Venture Capital)
- People (Talent)
Come Together
Mono-Existential
Capitalism
and
Poly-Existential
Capitalism
Mono-Existential Capitalism Is Very Healthy
Poly-Existential Capitalism Is Very Broken (So Called Western
IPR – Copyright, Patent – Is The Wrong Basis)
If
Your
Business
is
Libre
Based,
Then
Consider
An
Open
Business
Plan
So, You Are An Engineer.
Recognize the disconnect between
Venture Capital Culture
and
Engineering Profession’s Culture
Venture Capital Culture
and
Engineering Profession’s Culture
An
Open
Business
Plan
An
open
business
plan
is
a
business
plan
with
unlimited
audience.
The
business
plan
is
typically
web
published
and
made
available
to
all.
Ramifications
Of
An
Open
Business
Plan
An Open Business Plan Does Not Demand Total Transparency
Secrecy Is Often Part Of Good Business Execution
Example:
Neda’s
ByStar
Libre
Services
ByStar Federation of Autonomous Libre Services
A Jujitsu on the IPR Model.
Let’s Analyze it!
Part II
Part
2:
Problem
and
Scope:
Ills
and
Contours
of
the
Cure
Deal
Made:
Personal
Info
-
Targeted
Advertising
In A Blink Of An Eye
American Public Made a Deal with American Corporations.
Ramifications
Of
The
Deal
- A New Currency Has Been Created: Personal Information, Privacy, Autonomy
- An Established Business Model that Translates Personal Information into Targeted Advertising
- The Debit Side of this New Currency is Humanity
- Americans got there with no discussion of long term social consequences. No discussion of Sociology, Social Psychology, Morality.
- Mr. Zuckerberg (Founder of Facebook) Has Done More Harm To The Human Race Than Anybody Else His Age.
- And He Was Celebrated As “Person Of The Year” (Time Magazine).
- America is mostly an Economic Society.
- And now this American Disease is spreading through out the world.
Internet
Application
Services
Today:
Ill
Directed
- The wrong model: proprietary, owned and controlled
- Ownership oriented to the Service Provider
- Non-transparent software
- User information owned and controlled by the proprietary Service Provider
- Structurally incoherent
- Ad hoc: no overarching engineering design
- Driven by short-term business expedience and profit
- Functionally uncoordinated
Causes
for
Concern
- Networks are societal resources and their usage model must not be left to free markets and business.
- The Internet is today controlled by large corporations, and critical civil liberties are being compromised.
- Current Copyright and Patent laws are in conflict with nature and are harming humanity.
- As first generation engineers we have a responsibility to safeguard the societal welfare.
Liberate Internet Services
We
Need
To
Be
Very
Multi-Dimensional
In Order To Get It Right
We
Need
To
Consider
Ramifications
Of:
Software As Service
and
Service As Software
and
the Software-Service Continuum
and
Service As Software
and
the Software-Service Continuum
In ALL Dimensions:
Philosophical, Societal, Engineering, Economic and Business
Philosophical, Societal, Engineering, Economic and Business
Is All Within Our Scope.
General
Contours
Of
The
Cure
ByStar Federation of Autonomous Libre Services
- The Full Scope of Internet Services: Star “*” in ByStar means everything
- Fully Libre: Complete rejection of so-called Western IPR
- Autonomous When Possible – Usually End-To-End
- Federated Based on Autonomous – Central only when required
Paving the way towards: The Convivial and Halaal Quadrant
We
Are
Proposing:
A Model Inversion For All Of Internet Services
From Industrial To Convivial
With Huge
Economic and Societal Ramifications
Economic and Societal Ramifications
Our
Goal
-
Full
Spectrum
Internet
Services:
Functionally Equivalent to What Exists
hotmail, yahoo mail, google mail – Facebook, Linkedin – youtube, search - Full Software Service Continuum – (Service, Desktop, Notebook, Handheld)
- Focused on User Autonomy and Privacy
- Purely Based on Libre Software
- A New Radical Model but Fully Evolutionary
ByStar (By*) Federation of Autonomous Libre Services
Libre
Services:
A
non-proprietary
Model
for
delivery
of
Internet
services
A non-proprietary Model
for
delivery of Internet services
for
delivery of Internet services
Free Software Ideology For Internet Application Services
From
Free
Software
To
Libre
Services

From
Software
Wars
To
Service
Wars

Model’s
Track
Record
and
Limitations
Beyond Free Software
We have won the Free Software battle
Proprietary Software Already Lost
We Demonstrated Two Things:
- 1
- Model: Free/Libre is Superior to Proprietary
- 2
-
Implementation:
GNU/Linux
is
Superior
to
Windows
(More Convivial)
Limitation and Challenges:
Software is inherently collaborative and cumulative.
(naturally absorbs energy) Service is inherently remote and isolated. (but that can be changed)
Software is inherently collaborative and cumulative.
(naturally absorbs energy) Service is inherently remote and isolated. (but that can be changed)
Service is inherently remote and isolated.
(but that can be changed – When Service Is Software)
(but that can be changed – When Service Is Software)
What
Is
The
ByStar
Family
-
By* is a coherent framework for enabling complex interactions
among people, businesses and information.
- Small and Medium Businesses: ForSMB.net Individuals:
- ByName.net, ByAlias.net, ByMemory
- Places and Events: ByWhere.net, ByEvent.net
- Information: ByTopic.org
- For Interactions: ByInteraction.net
Layering
of
Concepts
and
Results

Roadmap
- Language, Definitions, Models and Concepts
- ByStar Federation of Autonomous Libre Services
- Joining ByStar, Obtaining ByStar Software and Using ByStar
- Engineering Design of ByStar
- ByStar Vertical Slices (Feature Families)
- Economic and Business Dimensions of ByStar
- Societal, Inter-Societal, Social and Legal Ramifications
- Collaborative and Guardianship Framework
Part
3:
Language,
Definitions,
Models
and
Concepts
Nature
Of
Poly-Existentials
- So Called Western IPR is in conflict with Nature
- What Are Poly-Existentials:
- Multi-Possessabilty
- Ownership is a one-to-one relationship
- An Ownership Mistake With Ramifications Broader than Slavery
- Pointer to PLPC – Full title in box
Operation
in
the
For-Profit
and
Non-Proprietary
Quadrant

Software
-
Service
Continuum
–
Where
Proprietary
Looses
Service, Desktop, Laptop, PDA Continuum Free/Libre
everywhere
Hour Glass= Diversity on Top – Diversity at the Bottom –
Cohesion and Convergence in the middle
Consistent OS: Linux everywhere Consistent GUI: Gnome
everywhere Consistent Applications: Emacs, ... everywhere
Deep, Broad and Consistent Integration through Free Software
and Libre Services
Protocols
Hour
Glass
–
Note
Convergence
in
the
Middle

ByStar
Hour
Glass
–
Importance
of
Convergence
in
the
Middle

Service,
Desktop,
Laptop,
PDA
Continuum
Libre
everywhere
- Consistent OS: Linux everywhere
- Consistent GUI: Gnome everywhere
- Consistent Applications: Emacs, ... everywhere
Societal
End-To-End
Argument
vs
Rise
of
the
Middle
- Interactions Amongst People/Businesses and Information Could
Be:
- 1
- Direct – End-to-End
- 2
- Central – Middle-Controlled
- End-To-End vs Middle-Controlled Architectures have both Engineering and Societal Ramifications
- Today’s Industrial Internet Application Services are generally Central and Middle-Controlled.
- The Convivial ByStar Libre Services are generally End-To-End and Middle-Light.
- The End-To-End model is Autonomy and Privacy Friendly
- The Middle-Controlled model is Hostile to Autonomy and Privacy
The
Engineering
End-To-End
Argument
-
End-to-end
Arguments
in
System
Design
http://web.mit.edu/Saltzer/www/publications/endtoend/endtoend.pdf -
Rethinking
the
design
of
the
Internet:
The
end
to
end
arguments
vs.
the
brave
new
world
http://www.csd.uoc.gr/y558/papers/Rethinking_2001.pdf
-
The
Rise
of
the
Middle
and
the
Future
of
End-to-End.
http://www.ietf.org/rfc/rfc3724.txt -
Tools
for
Conviviality
-
Ivan
Illich
https://clevercycles.com/tools_for_conviviality
Engineering
End-To-End
Summary
The
most
important
benefit
of
the
end
to
end
arguments
is
that
they
preserve
the
flexibility,
generality,
and
openness
of
the
Internet.
Movement
to
put
more
functions
inside
the
network
jeopardizes
that
generality
and
flexibility
as
well
as
historic
patterns
of
innovation.
A
new
principle
evident
already
is
that
elements
that
implement
functions
that
are
invisible
or
hostile
to
the
end
to
end
application,
in
general,
have
to
be
“in”
the
network,
because
the
application
cannot
be
expected
to
include
that
intermediate
element
voluntarily.
ByStar
End-To-End
Philosophy
- Make Services Autonomous Whenever Possible (peer-to-peer oriented)
- Invest and Focus on End-to-End communications facilities amongst Autonomous Libre Services
- When a Federated Service functions as an intermediary, limit its role to the bare essential of hooking the two ends. Thereafter, communications can be end-to-end.
Ivan
Illich’s
Concept
of
Convivial
Tools
Tools
are
intrinsic
to
social
relationships.
An
individual
relates
himself
in
action
to
his
society
through
the
use
of
tools
that
he
actively
masters,
or
by
which
he
is
passively
acted
upon.
To
the
degree
that
he
masters
his
tools,
he
can
invest
the
world
with
his
meaning;
to
the
degree
that
he
is
mastered
by
his
tools,
the
shape
of
the
tool
determines
his
own
self-image.
Convivial
tools
are
those
which
give
each
person
who
uses
them
the
greatest
opportunity
to
enrich
the
environment
with
the
fruits
of
his
or
her
vision.
Industrial
tools
deny
this
possibility
to
those
who
use
them
and
they
allow
their
designers
to
determine
the
meaning
and
expectations
of
others.
Most
tools
today
cannot
be
used
in
a
convivial
fashion.
Convivial
Software
-
Unix/GNU Vs Microsoft Windows
- Unified file model, pipe, small dedicated progs, ...
- Emacs vs Vi
- buffers, major-modes, minor-modes, key-maps, frames, windows, regions,
- qmail vs sendmail
- complete separation of queuing and spooling from submission, delivery and protocols.
Responsibilities
of
Professions
and
Health
of
Society
- What Does “Profession” Mean? It also includes Societal Responsibility.
Halaal
and
Haraam
–
Ethics
of
Software
and
Service
- Halaal means Moral/Ethical – Okay to do/consume
- Haraam means Immoral/Unethical/Harmful – Should Not Be Done/Consumed
- 1
-
Is
A
Perpetual
Transparent
Modifiable
Poly-Existential
–
Equivalent of “Free Software” - 2
- Its Use Has Been Endorsed By The Engineering Profession
- 3
-
Its
Use
Has
Not
Been
Prohibited
By
Ethicists
(Sources of Emulation)
Halaal
and
Convivial
Software
Quadrant

Part IV
Part
3:
By*
Federation
of
Autonomous
Libre
Services
ByStart
Entities

ByStar
Registered
Domains
Organizational
Domains
neda.com
–
freeprotocols.org
–
by-star.net
Autonomous
Domains
ByName.net
ByName.com
–
ByAlias.net
ByAlias.com
–
ByMemory.com
ByMemory.net
ByFamily.com
ByFamily.net
ByWhere.net
Federated
Domains
BySource.org
ByBinary.org
–
ByContent.net
–
ByTopic.net
Libre
Services
Supporting
Organizations

Libre
Services
Engines
More Than LAMP
More Than LAMP
-
Rudimentary Manifestations
- LAMP
- Linux - Apache - MySQL - Perl/PHP/Python
- Savannah and Savane
- Wikipedia and Mediawiki
- Can we do better than that?
- Expand it
- Formalize it
- Make it be cumulative
- LAMP
By*
Features
and
Capabilities
-
A named entity domain - Owned by the entity
- A public website: My Internet
- An expanded website for friends: My Extranet
- A private portal: My Intranet
- By* Libre Self-Publication Facility
- By* Libre Texting
- Email, e-fax, etc.
- Blog, photo gallery, GeneWeb, etc.
ByStar
Appliances
–
Service
As
Software
- BACS Autonomous Appliances – Guaranteed Autonomy
- BISP Appliances
- ByStar User Environments – Blee on Debian and Ubuntu
- Re-Branding of ByStar
Interface
Model
of
ByStar
User
Env
and
ByStar
Services

Design
Big,
Implement
Gradually
Design Big, Implement Gradually
Autonomous First
Convivial Design
Software
To
Service
Aggregation

By*
Naming
principles
What
Is
The
ByStar
Family
Take full advantage of the Domain Notation depth.
Part V
- mohsen.banan.1.byname.net
- forRent.1-98008-5765-05.bywhere.net
Part
7:
Economic
and
Business
Dimensions
of
ByStar
The
Libre
Services
Revenue
Model

ByStar
Supply
Chain
Model

Marketing
Strategy
- On The Side of User
- Jusitsu
Marketing
Messages
(West
and
East)
United
States,
West
–
Key
Marketing
Messages
- 1
- Autonomous Services vs Corp Owned Services
- 2
- Convivial Model vs Industrial Model
- 3
- Engineering vs Business
- 4
- Libre vs IPR Regime
- 5
- Preservation of Freedom, Privacy and Autonomy
East,
Rest
of
the
World
–
Key
Marketing
Messages
- 1
- Societal Autonomy, Assertion of Sovereignty
- 2
- Rejection of American Hegemony – Through the Libre Alternative
Marketing
Strategy:
Broad
Philosophical
Hell
Raising
Rejection
of
Western
Copyright
and
Patent
Law:
Nature
of
Poly-Existentials
Abolishment of the so-called Western IPR Regime
PLPC-xxx
Abolishment of the so-called Western IPR Regime
PLPC-xxx
Preservation
of
Privacy
and
Autonomy:
Direct
attack
against
proprietary
competitors.
Public
Sector
Challenges:
Solicit
Governmental
Support.
Elevator
Story
We use the existing Internet Service Provider Characteristics
of:
- Proprietary and Closed
- Disregard for Privacy and Autonomy
as a Marketing vehicle to promote our functionally equivalent
services which we call ByStar Libre Service.
The scope of ByStar is ALL Internet Services. The equivalent of
MSN, AOL, Facebook, Linkedin, ... All combined.
This is possible with a model inversion (from Proprietary to
Libre) which brings the collaborative and cumulative
characteristics of Free Software to Libre Services.
Our
Principal
Sustainable
Advantage
Lots of Coherent Established Assets + A complex business
model based on rejection of patents and copyright + Rare
fitness to execute this particular model.
Software engineers are best suited to lead this
Part VI
Part
8:
Societal,
Inter-Societal,
Social
and
Legal
Ramifications
Collaborative
Development
Framework
- 1
- East – Conviviality, Halaal and Libre are more Eastern. The West is too deeply committed to IPR and pure economic models and self.
- 2
- Software-Service Continuum – Transparent Software and Transparent Service permits continuity of Service and Software. This is where the proprietary model looses.
Proprietary
Market
Insignificance
is
Libre
Opportunity
–
Eg:
Perso-Arabic
Script
- See Perso-Arabic Document
LSIP
Copyleft
License
LSIP CopyLeft License Afero GPL V3 License LSIP is
Open-Source and Free Software Dual Licensed if needed
Key
Documents
- Neda Open Business:
- By* Libre Services Libre Services Manifesto PLPC-100105
- ByStar full picture PLPC-110004
- Unsolicited Proposal PLPC-110005
- By* Libre Texting
Colophon
- Produced with Halaal Software and Halaal Internet Services.
- It uses LaTeX, beamer, ByStar, Blee, Emacs, ...
Colophon
- Totally Libre and Copyleft
- No proprietary software used in preparation, presentation and communication of this information
- Slides prepared with beamer-latex
- Presented using Ubuntu-Debian-GNU-Linux and Maemo on PDA
- Served as an Autonomous Libre Service using Debian, Apache, Plone, ...
Questions/Comments/Discussion